Reporting to the Senior Brand Manager Durex, managing the Gifting Portfolio and all digital & social campaigns. Supporting the team across all Durex activation plans.
Development & execution of digital content and campaigns (FB, Twitter, Brand Website, Retailers’ website, SEO, PPC, Copy writing, Facebook)
NPD development of Durex Gifting (from concept to in-store: P&L, pricing & promo mechanics, sourcing & POS)
Leading the change processes for NPDs & EPDs with factories, supply and other countries
