I’m a CEMS MIM candidate and a Chemical Engineer who’s passionate about working in fields related to product development, lean manufacturing, and supply chain management. Through my previous experience at a leading Canadian CPG firm and a successful coffee brewer startup, I’ve had a chance to interact with all of these these areas in my various job functions.
I’m interested in bringing new products from idea to market, and evaluating existing ones to drive operational efficiencies.
Collaborated with small interdisciplinary team to develop and bring to market a patent-pending coffee press; ran successful crowdfunding campaign, securing $64,000 CAD in 30 days
Managed customer service platform by addressing concerns from emerging supporter base and drove all customer-facing content in transition to e-commerce; achieved pre-order base of 998 customers and three wholesale leads
Led marketing efforts to develop consistent and unified branding through website design, social media campaigns, and retail packaging; achieved 7,500 followers on Instagram, 3,000 on Twitter, and up to 7,000 monthly website views
Company Description
Pascal Press is an all-in-one coffee brewer and travel mug which makes the perfect cup of coffee, portable. It successfully underwent a crowdfunding campaign on Kickstarter to evolve from prototype to market readiness in just over a year.