Amaury Wicquart
Concept Merchandiser - Project manager
36 years old
Driving License
LILLE (59000) France
Employed
Open to opportunities
Concept Merchandiser - Project Manager
Decathlon France
Since October 2016
- Define the future of the retail strategies for the company for the next 5 years. Experience, measure, and duplicate them worldwide when it generates added value
- Co-build the merchandising strategies with the brand B'Twin (cycling)
- Support 2 french regions in their development in terms of physical point of contact with Decathlon
- Support 2 european countries in developing Decathlon considering the local specificities and taking the fundamentals of the brand
- Experience and work with our local team in Villeneuve d'Ascq to make the store profitable
Store Manager
Decathlon
April 2014
to October 2016
Full-time
Glasgow
United Kingdom
- Build and manage a team of 50
- Develop the future potentials for the company thanks to recruitment, motivation, and high level of demand
- Ensure that excellent customer service is delivered in store thanks to our team and our layout
- Understand our local environment and adapt our actions to it
- Manage my PnL to ensure a profitable business (Human management, communication, IT, building costs, etc.)
- Take strategic decisions to make sure that we get 110% from our potential
Operations and Customer service Manager
Decathlon
December 2013
to April 2014
Full-time
Edinburgh
United Kingdom
- Manage the building
- Ensure the safety of goods and people
- Improve the efficiency in store (human, energy...)
- Control of stock and markdown
- Forecast and control the store PnL
- Improve the security ratio of the store via the Cost/TO
Department Manager - Bikes
Decathlon
February 2013
to December 2013
Full-time
LONDON
United Kingdom
- 10 Sport Advisors
- 1st in Road Bikes sales within Decathlon stores Worldwide over the summer
- One of the biggest consolidations of Decathlon UK
Department Manager - TeamSports
Decathlon
October 2012
to February 2013
Full-time
LONDON
United Kingdom
- Build and Manage a team
- Forecast the activity of the department
- Improve the TO and manage stock
- Ensure an excellent customer service and encourage loyalty
- Manage the store as a Duty Manager
Product Manager Junior
Oxylane
October 2011
to September 2012
Cooperative Education Work
LILLE
France
- As the product manager's assistant, I took part of product conception from the very first briefing until its conception and distribution. During my trainee period, I followed the Autumn Winter 12 and Spring Summer 13's products for the Men, Women, and Children collections.
My missions :
- Set up test missions
- Animation of our test panels (Meet, Recruit, and follow our testers)
- Animation of round table in order to gather key information on products
- Set up senior store salesman training
- Define new packaging solution taking care of logistic, merchandising, consumer needs, etc.)
- Think and purpose new tactics to upgrade the efficiency of our test and improve test feedback.
- Set up test missions
Marketing Assistant
Oxylane
May 2011
to September 2011
Internship
Villeneuve d'Ascq
France
- In Natimeo (natural components to equip passion brands' products (Quechua, Solognac...)) :
- The brand's benchmark
- E learning to train our collaborators
- Take part of 10 years' brand strategy
In Strenfit (Strong and Light)
- Competition study upon our baseline
- Re-think the brand's image
- Create a new platform to link all the collaborators all around the world.
- The brand's benchmark
Marketing studies manager
Immochan
April 2010
to July 2010
Internship
Croix
France
- Immochan (Auchan's real estate). I was in charge of consummers' listening and studies in different location in France (Bordeaux, Valence, Roncq, Saint Priest...)
- Submit survey to the consumers
- Collect answers
- Analyse the results
- Feedback (graphs, advices, etc.)
- Meeting with the superstore's managers
- Submit survey to the consumers
Commercial B to B
SFR Business Team
April 2009
to June 2009
Internship
Bondues
France
- SFR B to B, my main missions were to :
- Make some quotations to "small" companies
- Prospect new customers
- Plan and assist big and mid accounts' commercials
- Create and Upload selling catalogs (tool used by commercials)
- Make some quotations to "small" companies
Department manager Junior
Furet du Nord
December 2007
to January 2008
Internship
Lens
France
- Manager junior in belows departments
- French literature
- BD, Mangas...
- French literature
-
Aim of Cyber Enfant : Bring happiness to hospitalized children.
For a week, in five hospitals :
- Everyday shows (Magicians, clowns, etc.)
- Internet access to give them the opportunity to play on line with other children
Means :
- Teams based in "furet du Nord"' shops in 5 different towns to make gifts' packaging during christmas and earn money to buy shows.
The budget was in thousands of euros - Everyday shows (Magicians, clowns, etc.)
- In 2009, Commercial and then team manager for "Le Lens-toi"(A book filled with advertising inserts).
- Score : 900 au TOEIC - Good skills - Able to hold a conversation easily
- Currently living in the UK
- Finished 90th on 5000
- National competition of negociation
- Good conversational skills B1
-
Office (Access, Word, Excel...)
Advanced
-
SPSS
Good
-
Sphinx
Good
The Marketing and Sales' license affords all the necessary knowings in data analysis, Sales, Negociation, and Referencing
This master focuses on management, data analysis, and e-commerce (generate traffic, website creation, etc.)
Co-operative education. Master dedicated to professional insertion of students. Tests and affords final skills. The goal : Give a maximum autonomy once on the professional market.
Marketing, Commerce, Sales, Negociation, and Communication
First steps in commerce, consumer knowledge, marketing basics, first selling skills...
