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Amaury (L.) de la Baume

Global Marketing, Communication and Business Development Leader + Lecturer

Amaury (L.) de la Baume
55 years old
Driving License
Angers (49130) France
Professional Status
Employed
Open to opportunities
About Me
Cross-channel Marketing-Communication expertise and International Business Development experience.

Strong creativity, flexibility and cross-cultural management skills.

Passion for innovation.
Resume created on DoYouBuzz
  • Conduct marketing, communication and promotion strategy in France, Spain and Portugal for car radios, hands free kits, GPS and video systems
  • Manage agencies and drive creative work within the identity guidelines
  • Grow the hi-end systems mix through incentives and attractive packages for the dealer network and end consumers
Detailed Description
  • Installation rate >97% on audio, >69% on air conditioning systems (25 and 14% above industry average)
  • Coordinated 3 reward trips on dealer network incentives generating a return on investment of $1Mil incremental profit
Company Description
Car manufacturer. $108Bils, 180,000 pers.