Eager to learn and experience, I am a young and enthusiastic woman constantly looking for new challenges. I am passionate about technology and innovation, and in particular innovations that can make a difference in creating a better and more sustainable world. I am interested in consultancy, with a particular focus on strategic and marketing consulting.
Graduated cum laude from Bocconi University (Milan, Italy), and from ESADE Business School (Barcelona, Spain) ranking at the 92nd percentile, I am currently a CEMS student between ESADE and HEC Paris (Paris, France)
Tesla Brand Audit: 4-month project comprising an in-depth external and internal analyses, the identification of industry's key success factors and company's distinctive competences, and culminating with the recognition of current challenges and the proposal of potential solutions. As a final output, my group and I presented our findings in front of the Country Manager of Tesla Spain and the Tesla's Head of Southern Europe (Final grade: 92/100)
Pricing Intervention for Agència Catalana del Patrimoni Cultural: consulting project requiring students to work in collaboration with Agència Catalana del Patrimoni Cultural, following their request for critical thinking, feedback and recommendations concerning their pricing strategy. The project included: (a) a deep study of the company and the dynamics of a peculiar industry such as that of public goods, (b) the development of an ad-hoc diagnostic tool used to (c) assess the current situation and detect potential sources of problem, and (d) propose changes to the company's pricing strategy. In this phase, the suggested pricing strategy included details on the revenue model, on the process to set prices, to vary them (through price discrimination) and to defend them internally as well as against competitors and consumers.
