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Alexis Thabuteau

Head of Digital & eCommerce

Alexis Thabuteau
43 years old
Driving License
Lausanne Switzerland
Professional Status
Employed
Open to opportunities
About Me
15 years experience within Marketing, Digital, Advertising/Media fields
Resume created on DoYouBuzz
  • Digital Transformation Roadmap: Precision Marketing, eCommerce, Web & U/X Improvements, Tech Stack, GAFAs Relationship
  • eCommerce (in-house): Journey & U/X, SEO, CRM & Acquisition strategy, Amazon Motors shop Lead
  • Platform & Web Analytics (Omniture), Data-Driven U/X Personalization (Adobe Target), CX continuous improvement
  • Data: DMP Management (Cross-Chanel Segmentation), 1st party Data mapping & Activation Use cases (CRM & Media), Data Science practice implementation
  • Digital Acquisition: Programmatic, SEA/SEO, DCO, Social Media, Listening & Moderation
  • Management: Team Management (10 people), Agency Management (OMD, Digitas, Ekimetrics, The Social Element, Equancy)