¤ 2 Master Degrees (BAC+6) in International Business Development & Aerospace / Mechanical Engineering ¤ 7 years of experience in Malaysia/Singapore, UAE, France & USA: Marketing (6yrs) + R&D (1yr) ¤ 2-year experience of Management in Middle East & 2-year experience of Consulting in SEA ¤ Analytical Mindset – Strategic Doer – Consultative Seller – Team Player – Passionate Learner
My Sectors ¤ Aerospace & Aviation ¤ Transportation (Automotive, Rail..), ¤ Construction (Smart Buildings and HVAC/Fire Safety)
My Specialties ¤ Strategic Marketing | Product Management | Operational Marketing & Communication ¤ Business Development | Consultative Selling | Training ¤ Management: People | Product | Project
1 MISSION: To boost the time to market of Flight Focus solutions by repositioning Flight Focus as an open platform provider, increasing customer access and visibility in the market, and harmonizing all marketing/sales tools with a more dynamic image.
RESULTS & IMPLEMENTATION:
Revamped all marketing tools: website, LinkedIn/twitter pages, brochures, leaflets, case studies and online presentation videos. Created a light Intranet for sales team.
Increased customer access, visibility and media coverage worldwide by participating in 10 events in 2013 all over Asia, Europe and America (Interiors Expo, Paris Air Show, APEX…).
Attended personally: IAPARC 2013 where we pre-launched our Wireless IFE and Connectivity solutions - PARIS AIR SHOW 2013 where we launched with Microsoft and Altran a demonstrator of a Connected EFB solution with the 1st suite of EFB applications running on Windows 8 - AIRLINE & AEROSPACE MRO & OPERATIONS IT CONFERENCE - APAC 2013 as a delegate.
Detailed Description
BIBLIOGRAPHY Aircraft IT, Aug-Sept 2013 - "Flight Focus marks step change progress in the cabin and on the flight deck" AviationWeek, July 2013 - "Air China 777s To Get Wi-Fi From 2014". IFExpress, July 2013 – “Flight Focus: IFEC With A Wi-Fi Focus. Inflight-online.com, June 2013 – “Air China equips Flight Focus IFEC solution on A330s”. L’Usine Digitale, June 2013 – “Avec Altran, Microsoft et Flight Focus, les tablettes envahissent les avions". Aircraft Commerce, December 2012 - January 2013 – "The Latest Developments in EFBs & Selection of the Right Solution".
Company Description
Since 2007, Flight Focus has been a certified provider of leading edge avionics platform solutions for Cockpit and Cabin, and an innovative system integrator for aircraft connectivity.
SOLUTIONS:
Scalable Cabin platform for IFE (Wi-Fi system up to 100% take-up rate) or Cockpit platform for EFB (connected tablets)