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Alejandro Garcia De Frenza

Alejandro Garcia De Frenza

Account Manager / Campaign Manager

Employed Available
Digital Marketing manager and Project manager with a passion for everything Digital and Tech possessing a broad mix of web marketing , social media and technical skills with over 7 years of experience.

Skills:
• Account Management.
• Campaign Management.
• Google Adwords Certified.

Digital Marketing Skills:
✔ Google Adwords & Adsense.
✔ Google Analytics.
✔ SEO,SEM,PPC.
✔ Ad Serving and Reporting: Doubleclick, Sizmek, Weborama.
✔ Real time bidding, Programmatic advertising, Performance marketing.
✔ Tag implementation and Conversion Tracking.
✔ Social media management and Social media advertising (Facebook and Twitter ads).
✔ Social Media & Social Media Tools (Hootsuite,Buffer,TweetDeck).
✔ SalesForce, Jira, Confluence.

• Experienced in HTML5, Javascript, CSS3, PHP, MYSQL, AJAX.
Resume created on DoYouBuzz

Project Manager and SEO,SEM online Marketing

Web Business Solutions de Venezuela, C.A
August 2004 to April 2008
Valencia
Venezuela
  • In this role I was responsible for understanding client needs and business requirements to offer solutions based on our available technologies, I managed web site projects through Scoping, Design, Development, Implementation and QA Phases to fulfill clients needs and expectations.
  • Also participated as a developer in some of the projects. We built websites with SEO in mind and we recommended and implemented Digital Marketing Strategy based on PPC Google Adwords Campaigns, Display and Social Media.
  • Monitored and tracked the status of project and provided solutions to project issues, ensuring successful completion by deadline.
  • Project planning, Programming PHP + HTML + JavaScript + CSS and Managing MySQL Databases.
  • Debugging and Optimizing the front-end.
  • SEO and search engine optimization for our websites based on External and Internal page factors.
  • Online and Interactive Marketing Strategy based on SEM (Paid Search + SEO), Display and Social Media (Facebook Ads).
  • Setting Google Analytics on websites to report on key metrics and optimize the Google Adwords paid search and display campaigns.
  • Achievements: Business Plan for an online E-commerce platform, (Design,Coding, Debugging and Maintenance).