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Alban Ruelle

Alban Ruelle

Business Development

Driving License
Paris France
Employed Open to opportunities
I'm presently prepare a Master Specialized in Business Developpement & Key Account Management at Reims Management School.

As shown in my resume, my several experiences gave me the opportunity to work with teams of specialists to embrace the various aspects of the commercial function, in particular, nowadays, the field sale & remote sale as well as the management of my time.
I am open to job opportunities !
Resume created on DoYouBuzz
  • As a business developer for the goods department, under the responsability of the sales director, I am in charge of :
    ➪ Identifying new consuming trends and innovative growth drivers
    ➪ Negotiating, implementing and optimizing national daily deals
    ➪ Creating and animating a partner's portfolio to improve business results

    Results:
    ✔ Top 3 of total sales at Groupon France in 2013, 90 deals managed / month
    ✔ €7.5m revenue generated per year

    Work partners
    ➪ Direct brands (marketing, sales), websites (retail and online services), traders and wholesalers
Learn more
  • ➪ Sourcing: Search for new partners, evaluation of potential prospects
    ➪ Prospecting: Prospecting by phone, mail, trade shows
    ➪ Recruitment: Negotiating partnerships
    ➪ Monitoring and analysis of numerical results on objectives

    Results:
    ✔ 70 contracts signed
    ✔ Generated Turnover: 550 K €
Learn more
  • Development of pricing and merchandising
    My missions were :
    • Marketing monitoring and pricing policy
    • Daily reporting of commercial activities (margin analysis)
    • Management of daily newsletters
    • Management of biweekly promotional offers

    Results :
    ✔ 10% increase of sales coming from newsletters compare to 2009
    ✔ Doubled frequency of Newsletters publication
Learn more
  • Development of business in new cities and International development by opening a branch in Jersey Islands, UK.
    My missions were :
    • Selection of potential new cities
    • Prospection/Selection of local experienced consultants
    • Phone negotiations of new contracts
    • Implementation of a new type of award bonuses

    Results :
    ✔ Created a regional subsidiary in Lyon, France
    ✔ 10 contracts signed
Learn more
    • Field sales to customers – host, advice and service
    • Merchandising set-up at the selling booth

    Results :
    ✔ 5% increase of sales compare to 2008
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Real Estate Leasing Management

LESAGE Location
July 2008 to September 2008
Temporary Work
France
    • Follow up and reporting on occupancy level
    • Management of maintenance activities
    • Designing of new pricing policy

    Results :
    ✔ 100 % booked
Learn more
  • PC and Mac
  • Quick adaptability with Office Softwares (Excel, Word, Powerpoint)
  • Indesign, Photoshop
  • Internet softwares : Omniture, Xiti
  • Analytics
  • Reporting
  • Pricing policy
  • Quantitative and qualitative study
  • Marketing monitoring
  • English : fluent – 6 months studying in Dublin, Ireland, trips to USA, U.K TOEIC Score : 830
  • German : academic level
  • French : native language
  • Project management
  • Communication Plan
  • Phone negotiations
  • Field sales to customers –host, advice and service
  • Animation and organization of a team
  • Study on the market of the Irish accommodation for students
  • Feasibility study on the launch of a “street marketing” agency
  • Study on the solar energy in Australia (group project)
  • Market study on Faguo Shoes (brand new sneaker) : survey, satisfaction surveys and Communication Campaign
  • Thesis on the motivations of the consumers in their purchases of musical contents (download of on-line music or purchases in stores):
    ➪ Psychology and behavior of the consumer, pricing, contents, target

Master Degree in Marketing and Business Development

ISTEC Paris

October 2008 to June 2010
Recently graduated from University in June 2010 – Marketing & Business Development at ISTEC (Business and Marketing School)
Learn more

Certificate in Sales Management

Dublin Business School

September 2008 to February 2009
Economics, Marketing, Sales Management
Learn more

DEUG 2 years University degree in Information / Communication

Université Vincennes-Saint-Denis (Paris VIII)

October 2006 to June 2008
Project Management, Communication (Visual, verbal and written)
  • 6 months in Dublin, Ireland, United Kingdom, USA , Morocco, Israel, Portugal – Interest in foreign cultures and travel
  • New Technologies, Web 2.0
  • Weekly jogging, Golf (beginner), Rugby (competition during 5 years), Tennis (practice and competition during 4 years)
  • Guitar (beginner)
  • Active member of the Association 22 Grand Job: organization of musical events in Bourges. My roles are:
    Artists' selection via MySpace, Facebook
    Event Advertising : Management of Sign display and flyer distribution teams
  • Blier, Kubrick, Forman
  • Other
  • Charles Bukowski, Frederic Beigbeder, George Orwell, Victor Hugo